dotcom logo
Home


Green Bay
News-Chronicle

barbarbarbarbarend
Northeast
Wisconsin's
Internet monthly

Sunday, April 15, 2001

Cover story

Radio you can see

Mad Max is at the controls for the morning show at WJLW-FM 106.7. Don't look for turntables and tape machines; most of the recorded output is stored on comuters

When Mad Max and Madison have their Web cam on, their radio show becomes something else

By Ray Barrington
Dotcom editor

As TV shows go, it ain't "WKRP in Cincinnati."

But the show available at www.maxandmadison.com has one thing Johnny Fever and his cohorts never had - reality.

In this case, it's the tiny Webcam giving a shot of the almost-as-tiny room where the morning duo from WJLW-FM 106.7 (better known as The Eagle Classic Rock) hold forth.

It's apparently the first Web cam at a Green Bay radio station, says Mad Max, the male half of the pair.

"We've been doing streaming audio for about a year and a half," he said. "We put together our first Web page about two years ago using "Front Page for Idiots."

The next step was inevitable, and the station took it in late January. "It's just kind of a neat way of doing the show - it broadens your way of thinking," Max said."It's that voyeuristic thing."

Of course, WKRP had a better time slot. MM&M handle the 6-10 a.m. shift at the station, providing drive-time rock, news, weather and comedy.

And if a guest happens into their rabbit warren of a studio, so much the better. A recent visitor to the Web site might have seen actor Jeff Daniels promoting his movie "Escanaba in Da Moonlight." Or they might see something else.

"It's amazing to see the hits go up when the Hooters girls are on," Max said. All right, not everything reaches that level of interest, although Madison certainly has her fans.

But there are loyalists, Max says.

"It's really amazing; we'll sit there, won't be doing anything during a break, maybe three songs, drinking coffee, and there are 15-20 people on there and they're staying on," he said.

What is notable is that Max set the system up himself, with a little help from Uniserv, the Web site's host.

"We just hooked up a 3Com home camera, a USB connection. We got it off the Web," he said. "We use two different computers; one for audio and one for video."

The camera sends out between three and five frames per second, rather speedy. "Most of the research we did showed sites streaming at five to 10 frames a second," he said. "We decided to go all out."

When the show's off the air, the video link shows pictures of Max and Madison and some of their antics.

Ray Barrington is the editor of Dot Com. Send love letters, story ideas but not spam to [email protected].

Business directory

Advertising

Apartments

Auto dealers

Automotive parts

Automotive search

Business opportunity

Chiropractor & relaxation

Computers & repair

Computer training

Education

Employment

Event tickets and tours

Gardening centers

Grocers

Homebuilders

Hospitals

Hotels

Legal services

Mortgage banker

Natural health

Photography

Packer merchandise

Performances

Realtors

Restaurants

Shopping

Slides

Technology solutions

Tires

Upcoming event

 

Dot Com Northeast Wisconsin's Internet Monthly, is a publication of
The Green Bay News-Chronicle.
All content © copyright 2001 Green Bay News-Chronicle
and may not be republished without permission.