WDUZ back on FM band - with sports The AM side will change formats, call letters; half of 'The Fox' is no more By Ray Barrington News-Chronicle For the first time in several years, Green Bay can listen to WDUZ-FM, but it won't be the "beautiful music" the station used to carry - it's the sports talk that has been broadcast WDUZ-AM 1400. And in a couple of weeks, WDUZ-AM will be no more, replaced by new call letters and a new format. Cumulus Media Inc. has started simulcasting the all-sports programming of WDUZ-AM on 107.5 FM, giving it the WDUZ-FM call letters. WXWX-FM "The Fox," which had been on that frequency, will drop one of its two frequencies. Its programming will continue only on WWWX-FM 96.9, which is broadcast out of Oshkosh. The dropping of rock programming from WXWX means "The Fox" will just barely be heard in the southern Green Bay market on WWWX. Greg Jensen, market manager for Cumulus Media Green Bay, said the WDUZ AM/FM simulcast will continue for a couple of weeks "to make sure people are aware of the switch being permanent," then the AM side will change formats. Jensen said details of the new format are being worked out, but that the call letters would change. "'The Fan' sports programming move is permanent," Jensen said. Both stations will continue to carry Green Bay Packers games for this and next season under Cumulus's contract with rights holder Journal Communications The switch was made at 11 a.m. Monday. The original WDUZ-FM broadcast at 98.5 on the dial before that frequency was changed to WQLH-FM. The station also announced WJLW-FM 106.7 will add the slogan "The Rock of Green Bay" to its current "The Eagle" moniker and will add more current titles and artists to its classic rock format. "The changes are to make it more broad with its appeal, more current titles and updated imaging, a little more edge," Jensen said. In addition to the switch to FM, WDUZ has changed its programming lineup slightly. The 9-11 a.m. "Fanline" will be hosted by Chris Havel and T.C. Martin, while Bill Scott will focus exclusively on "The Fan Morning Show" from 6-9 a.m. Jensen said the move should broaden the station's audience. "There are a lot of advantages to going to FM," he said. "With the (AM) power limits especially at night, now we'll be covering an area significantly larger than our daytime geographic area." That should help the station at night with its play-by-play of Wisconsin and Milwaukee Bucks basketball and Milwaukee Brewers baseball, he said.